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askiva

An AI that runs user interviews for you. I designed it, hired a freelance team and paid for it myself.

role
Founder & Product Lead
year
2025
timeline
Feb 2025 – Jul 2026
team
Me + a freelance team
platform
Web app
tools
Figma, Framer

01 · Overview

An AI that runs user interviews for you

You write what you want to learn. Askiva talks to your users and brings back what they said, sorted into themes and quotes.

I designed the product end to end, hired a freelance team to build it and paid for it myself.

months, start to finish
17
investors
0
designer
1

02 · Problem

Interviews are great. Running them isn't.

Recruiting, scheduling, running the call, transcribing, tagging. Most teams know they should talk to their users, and still skip it because it eats weeks.

03 · Solution

Let the AI do the talking

You set the goal, Askiva drafts the questions, runs the interviews and turns them into themes. The researcher still decides what to ask and what it means.

04 · The idea

The one decision everything hangs on

[Placeholder] Write the core design idea here: one decision, why you made it and what it changed. Show it with a before / after, or two screens next to each other.

70+ people used it. 130 researchers joined the community around it.

05 · Results

What happened next

[Placeholder] Short and honest: what worked, what didn't, what you'd do differently.

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